Published: Fri, November 17, 2017
Science | By Hubert Green

What is Facebook Creator and what can you do with it?

What is Facebook Creator and what can you do with it?

"As part of this commitment, we're announcing two initiatives to help creators unleash their creativity", said Facebook Product Manager Chris Hatfield in a blog post announcing the products. And creators with shows on Facebook's Watch tab can also use the app through their Show pages, though that option remains in testing with a limited number of creators.

Facebook is going all in on video.

The company opened a new office in Playa Vista previous year in part to strengthen its relationship with the entertainment industry and video creators who have flocked to YouTube.

The social network has been focusing hardcore on video lately, with a big push into live video broadcasts, 360-degree videos, stories, auto-playing clips in the news feed, as well as the launch of a dedicated place to watch videos on Facebook.

The Facebook Creator App helps creators manage their presence on Facebook, and the Facebook for Creators site is a central destination to get resources to improve and grow. "And if you're a creator, no matter what you're passionate about or how far along your journey you are, you can find fans who share your enthusiasm on Facebook". They can easily create original video, go live with exclusive features, and connect with their community on Facebook. You can add openers to your live broadcasts, for instance, as well as outros that conclude them.

The Community Tab lets you connect with followers and collaborators via a unified inbox, which aggregates all your comments from Facebook and Instagram, including messages from Messenger.

Camera & Stories: Provides access to camera effects and frames and allows users to crosspost content to other platforms, as well as access to Facebook Stories. Users will also have access to data and analytics about their videos. He has also developed tools to monitor brands' early adoption of live-streaming apps, compare Yahoo's and Google's search designs and examine the NFL's YouTube and Facebook video strategies.

When can you try Facebook Creator?

Facebook has been attempting to get more people and companies to move their videos to its platform. After previewing the Facebook Creators app in June, the iOS version is rolling out globally on Thursday to all Pages and individual accounts, though the Android version won't be available until sometime "in the coming months", according to Facebook.

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