Published: Wed, December 06, 2017
Hi-Tech | By Ellis Neal

Disney's Animated Olaf Short Film Is Pulled From Pixar's Coco

In the UK, Disney's Frozen found itself back in the box office top ten last week, courtesy of a special re-release that saw the inclusion of a new 21 minute short film, Olaf's Frozen Adventure beforehand.

The 2013 film "Frozen", which featured Olaf the snowman, was wildly popular and grossed more than $1.2 billion worldwide. The short will leave theaters after Thursday.

According to Mashable, "The Frozen short has been especially problematic for a number of reasons". Workers at movie theaters have confirmed this, sharing a reminder sent from Disney to exhibitors that also suggests the time saved be used to schedule an additional screening per day of Coco.

A Disney rep told Entertainment Weekly the "Frozen" short "was always promoted as a limited run so it's not really a story - the end of our Olaf theatrical play is coming next week". "All our ads and messaging called it as such".

Disney, apparently, has figured that out, and reportedly chose to cancel the run of the Frozen short that has been playing before Coco since the newest Pixar movie made its Thanksgiving week debut. Moviegoers of all ages have been less than thrilled with this decision, since it means that the movie doesn't actually start until 44 minutes after the showtime on tickets.

Er, you can still see Olaf's Frozen Adventure in United Kingdom cinemas though, if you want.

Coco co-director Adrian Molina confessed that the short was "a bit of an experiment" saying: 'It is longer than, I think, any other short that has ever been attached to one of these films, so I've heard that that has taken people by surprise'.

Like this: