Published: Tue, March 13, 2018
Science | By Hubert Green

Fitbit will add women's health-tracking features to its app this spring

Fitbit will add women's health-tracking features to its app this spring

The new $200 Fitbit Versa looks a lot more like an Apple Watch, with a brighter, curvier design than the chunky, science fiction inspired $300 Ionic model released a year ago.

The Fitbit Versa resembles an Apple Watch, but that's not a bad thing. A huge range of after-purchase accessories is available as well, offering tons of ways to customize the look of the watch, with those ranging in price from $22.95 to $99.95.

Both models will be available worldwide in April 2018 through Amazon, Best Buy, Kohl's, Macy's, Target, Verizon, and Walmart. There's also a special edition on the Fitbit website for £219.99, which as far as we can tell, just comes with a slightly fancier replaceable strap.

There's a 1.34-inch screen which should be bright enough at 1,000 nits. There will be more to the story, so be sure to stay tuned in for more details.

If you already know the Ionic, you'll know a lot of the fitness features included here.

Some may find that frustrating, but it's a sensible feature to lose if you want to save a bit of money. While the Ionic launched at £299, making the £100 price difference pronounced enough to justify the Versa's lack of Global Positioning System, the Ionic has since fallen to around £249 from many retailers. It also claims heart rate tracking with greater accuracy during exercises. United States users can also listen to Pandora.

Sleep tracking is, of course, also back. This guides you on how to improve your sleep levels using Fitbit's Sleep Stages tracking, which breaks down your night's sleep into easy to consume stats. The smartwatch has a new female health tracking feature that's created to help women track "their period, estimated fertile window and overall health and wellness". You can log your cycle data and record your symptoms, and even see dynamic cycle predictions based on your history.

Think of the Versa as a follow-up to the Fitbit Blaze. The app will also let them vet the friends they add for competing fitness goals and limit the information kids see on their own app, if they device. At $200, it's less pricy than many market rivals, including the Apple Watch and leading Android Wear devices. In the future, Fitbit hopes to use all this menstrual data to offer insights about how sleep and exercise impact your period and vice versa.

The Versa is available to order right away, comes in various finishes, and will ship to your door in about a month.

As for iOS users - you're out of luck. iOS isn't as open as Android, so Apple doesn't now offer a way for quick replies to work on the iPhone.

Fitbit is trying to adapt it for those who have Windows Phone or iPhone devices, but the wait may be a little longer for that. There is also a Fitbit Versa Special Edition that offers wallet-free payments.

We'll put the battery through its paces when we get the Versa on our wrists for the full review. The two companies collaborated to bring the Clue app to the Fitbit Ionic watch for the first time, allowing women to track their cycles and overall reproductive health.

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